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Mr. Bede W. Wellford- Director, Sales and Marketing Vital Technologies, Inc.
1) Please tell something about your organization, key achievements and benefits you provide to global hoteliers?

Vital Technologies is a small manufacturer of dehumidification sytems and other products dedicated to identifying, developing and providing solutions for what we see as underserved needs in the market for HVAC. Our primary expertise is in specifying and building dehumidifiers to handle the challenges of the indoor pool environment, specifically for hotels, motels, therapy and residential applications. We specialize in these markets and don't make the really large units for universities, theme parks and the like.

Our focus means that we only offer solutions that work for our small to midsize pool customers. Recently we have also begun distributing solar thermal systems and Viessmann wood pellet and chip boilers in the Northeast.

We are different in the way we approach the business. We rely on the finest components and materials and "Made in Maine" craftsmanship for an exceptional quality of finished product that we stand behind. We also take a personal approach, offering factory direct application support to end user customers as well as to their HVAC installation and maintenance contractors to ensure the product will perform as intended.

The benefits of proper dehumidification in the indoor pool for the hotelier are multiple. They include odor management, reduced risk of mold and mildew, reduced building maintenance, improved appearance, elimination of fog and water drops on windows, improved indoor air quality and energy conservation. Perhaps the most important benefit is putting that indoor pool asset back to work in service of the hotelier's real aim, to make guests more comfortable and happy with their stay, encouraging referrals and repeat business. How many hotels with indoor pools have you visited, where upon entering the vestibule, you instantly know from the odor and humidity that there is a pool there? This is not good, nor is it healthy (for the people or the building). And that is not good for business. At the very least, it is not capitalizing on that high value pool asset; at worst, it turns customers away or reduces their perceived satisfaction with the visit.

2) How has the economy downturn affected your business? What steps have your taken to help hoteliers in this economy? Any special deal, discount, or offer?

Interestingly, as a small niche manufacturer to begin with, we have not so much experienced a downturn as an inhibitor to growth. The global economic collapse hit just as we were launching several major initiatives. The result is that we have had to reign in our expectations, while remaining true to our mission and continuing to lay the groundwork for future financial success. As a subsidiary of a highly successful and well respected contracting firm, we are fortunate to have the financial support to weather the storm.

3) What do you see as the future of Hotel industry? What major trends will impact hotel business in coming 20 years?

I am not an expert on the hospitality industry, but I have been a consumer as well as a supplier. I see the future of the Hotel industry as multiple futures. These are as varied as the distinct groups of clients and the locations you serve. In general, there will likely be a growing demand for customization. For example, sleep and hygiene only layover service for international business travelers on location at major airports, at one end of the spectrum, to full American plan accomodations tied with amusements such as indoor mini-golf, waterpark and cineplex for families on a long weekend getaway in the midst of a mid-America winter, on the other. Situated between these two extremes would be those multi-functional hotels that serve the business traveler, the family on the road and local community. In these cases, the successful hotel will provide a comfortable safe haven, a feeling of home away from home for the travelers, and access to facilities such as meeting rooms and banquet services that may not be available in the local area.
Major trends that will have significant impact have to be headlined with energy efficiency and water conservation. By extension we should add a trend toward greater use of solar thermal and PV as well as super efficient and durable building envelopes. Coupled with these we will see an overall shift to "life cycle costing" wherein an analysis of the cost of any building element is judged for both its initial outlay as well as its impact on energy and maintenance for the life of the structure as opposed to the simplistic "first cost" which tends to dominate today. Our hotels along with other buildings will begin to assume more of a permanent place in the culture (think Europe, where the World Wars did not destroy the infrastructure). Those hotels with historic significance will be retrofit with a greater awareness and placing a greater value on their historic siginficance and flavor. Quality will become more of an expectation as opposed to the exception.

Similarly, quality service will also become more of a norm than it is today. This will be an inevitable result of greater competition, as well as the evolution of the culture. Your employees will come better trained, with internship experience and higher education backgrounds, including those who come to the business from family ownership. There will be greater opportunities for hospitality training, including specific background in niche areas, such as ecotourism, recreation, historic and cultural venues, etc. Family businesses will welcome these programs as a means of preparing the next generation, while preserving and expanding their legacy as well as their family fortunes.

4) What benefits and key advantages you offer over competition? Why should over readers consider doing business with you?

Our Aqua-TEC units are a traditional indoor pool dehumidifier developed with over 20 years experience. What we have learned is that our robust electromechanical system designs stand up better in the corrosive pool environment. They are not the least expensive units on the market, but they are the best value. If you are going to own your hotel for more than a few years, you will be well advised to install good reliable dehumidification for the indoor pool. Our designs are simpler and easier to service, lowering lifetime costs and providing more effective year round performance, especially for hotel owners and residential customers who do not have specialized facilities managers to maintain these systems.

In some hotel pools, the original design did not include a dehumidification system, often with disastrous results. In these cases, it can be prohibitive or impossible to install a central system dehumidfier like Aqua-TEC. With our new DryMAX product, we have introduced a means for owners to "do the job right", without requiring major reconstruction or modification of an existing facility. This also allows a contractor comfortable with installing a mini-split air-conditioner to handle the job, reducing installed cost as well as equipment cost. We are the only manufacturer to offer this innovative, easy to install, yet high quality solution for pool retrofits.

5) Do you provide E-commerce or online payment facility? Can our readers book your products or services online?

We do not sell directly to the end user as a matter of course, because all indoor pool and commercial dehumidifiers require the expertise of a qualified HVAC contractor to perform the installation, including EPA approved handling of refrigerants. On the other hand, via the website, E-mail and telephone, we offer best in class support and straight talk on pros and cons of systems applications to hotel owners and operators. You may contact us directly online and we will put you together with our distribution after providing factory direct engineering guidance and suggestions. Please do not hesitate to put your local HVAC services providers in touch with us, if you prefer. We will look forward to serving you in the best way possible to meet your dehumidfication and indoor pool climate control requirements.

For more information: Call: 207-513-3397 Fax: 207-333-3845
Visit
www.vital-air.com

 

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